Top 5 iOS Social Networking Apps in Kenya: Q3 2024 Performance

The third quarter of 2024 saw notable trends in the performance of top social networking apps on the iOS platform in Kenya. Here is a detailed look at the performance of the leading five applications, according to Sensor Tower data.

WhatsApp Messenger maintained a steady weekly revenue around $6 to $7, peaking slightly towards the end of the quarter. Downloads fluctuated, starting at 3.9K and rising to a peak of 6.4K in late August, before ending the quarter at 5.7K. Active users showed a slight upward trend, starting at 198K and reaching over 200K mid-September, before settling at around 198K.

Telegram Messenger experienced a peak in weekly revenue at $835 in mid-August, before stabilizing around $530-$570 towards the end. Downloads were strong, with a significant peak of 6.9K in early September. Active users increased steadily over the quarter, starting from 100K and reaching approximately 106K by the end of September.

Facebook saw a consistent increase in weekly revenue, peaking at $763 in early September. Downloads remained stable, hovering around 2.5K to 3K throughout the quarter. Active user numbers grew steadily, starting at 321K and ending at 336K.

Threads showed a steady rise in downloads, reaching a peak of 4.7K in late September. Active users remained relatively stable with a minor increase towards the end of the quarter, growing from 21K to 24K.

Messenger had stable download figures, ranging from 1.4K to 1.6K over the quarter. Active users showed a modest increase from 220K at the beginning of the quarter to 225K by the end.

These insights offer a glimpse into the dynamic landscape of social networking apps in Kenya. For more detailed analytics and insights, Sensor Tower provides comprehensive data on app performance across various regions and platforms.